摘要
随着社会的发展,企业品牌已成为市场竞争的重要因素,本文主要对当前中国企业品牌文化建设及其环保理念进行了探讨。
With the development of society, brand has become an important factor in market competition. This article discusses Chinese brand culture and the idea of environment protection.
关键词
品牌文化
环境保护
市场竞争
Brand culture
Environment protection
Market competition