电子商务的发展改变了原有的公共关系

The Development of Electronic Commerce Has Altered the Former PR(Public Relations)

电子商务的飞速发展,对原有的公共关系内容发生着深刻的影响,使其在速度、客户关系、品牌的从新定位、互联网、企业文化等五个方面发生了深刻变化,以一种新的视角展示了新经济条件下公共关系的内容。

The rapid development of E-commerce has strongly influenced the contents of former PR,bringing great changes to it in five aspects including speed, the relationship with customers, re-positioning of brands, internet and corporate culture, and revealing from a new angle the contents of PR under the new economic condition.