摘要
在对西安市体育健身娱乐业经营现状调查结果分析研究的基础上,从经济学、管理学、社会学的角度,针对西安市体育健身娱乐业经营中存在的问题,提出了一些合理化对策与建议。政府管理部门应制订体育健身娱乐业发展策略和长期发展规划,不断完善体育健身娱乐业服务体系。
Aiming at the problems existed in sports fitness and entertainment market in Xi＇an,some reasonable suggestions were proposed in this paper from the points of economics, management, sociology with adoption of social investigation and mathematic statistics. Development tactics and plans of sports fitness and entertainment industry in Xi＇an should be established by the government and sports administration,the service system should be perfected gradually.
出处
《武汉体育学院学报》
CSSCI
北大核心
2005年第8期32-35,共4页
Journal of Wuhan Sports University
基金
2003年国家体育总局社科基金项目子课题(166SS03065)
关键词
体育健身娱乐业
体育产业
体育经营
sports fitness and entertainment industry
sports industry
sports management
