新闻魅力解读

Understanding News Charm

新闻是为受众服务的。如果没有受众,新闻就变得毫无意义。而新闻魅力的强弱,又直接影响着受众接受新闻的多寡。因此,应大力提倡新闻写作的创新,一扫过去的陈规陋习,不仅还新闻原有的魅力,而且应使其异彩纷呈,给受众以耳目一新之感。

News serves the audiences. News will be meaningless without audiences. Meanwhile, the quality of news charm influence the quantity of audiences＇ receiving news directly. Therefore, we should bring forth new ideas in news writing, reject outmoded regulations and irrational practices, resume news charm, and entrust more meaning to it to give new feelings to audiences.