构建三峡地区体育旅游经济圈的SWOT分析

SWOT analysis of constructing Three Gorges Area Sport Tourism Circle

对构建三峡地区体育旅游经济圈的优势、劣势以及当前所面临的机遇和挑战进行了分析,旨在通过有关研究拓宽思路,整合资源,使长江三峡体育旅游能更好地持续发展。应树立三峡体育旅游形象,充分挖掘巨大的市场潜力,提高三峡体育旅游竞争力,力争使三峡体育旅游圈成为实力较强的品牌区域。

This paper analyzed the challenges and opportunities of constructing Three Gorges Area Sport Tourism Circle in order to integrate different resources and keep sustainable development. It is urgent to establish Three Gorges sport tourism images, fully exploit the market potential and promote the competitive ability of the Three Gorges sport tourism so that Three Gorges Area Sport Tourism Circle could be famous.