商业活动的环境伦理原则

Principle of Environmental Ethics in Business Activities

传统商业坚持的是利益最大化原则,以牺牲资源和环境为代价来取得经济利益,引发了许多环境问题,是一种不可持续的商业模式,人类面临的环境问题已经充分证明了这一点。未来的商业活动必须保持人与自然之间的和谐,坚持可持续发展原则,既不损害当代人的利益,也不危及后代人的生存,在追求经济利益的同时兼顾社会、生态、审美、文化、科学等综合效益。

Traditional business practice placed high value on the principle of maximizing profits, often making the economic benefits at the cost of the environmental, and thus caused many environmental problems. Therefore, it was a business mode that guaranteed no sustainable development. This has already been fully proved by the environmental problems which mankind faces today. Business activities must keep the harmony between mankind and nature, adhere to the principle of sustainable development, neither damaging the interests of the contemporary people, nor jeopardizing the later generation＇s existence. Considerations should be given to the comprehensive benefit of the society, ecology, aesthetics, culture and science while economic benefits are being pursued.