我国连锁零售业供应链管理的策略

Strategy of Supply Chain Management for China's Chain Retail Trade

首先,从国内连锁零售业的迅猛发中得出其快速发展的原因,同时清醒地意识到和世界零售巨头的差距。其次,面对外资零售巨头在我国咄咄逼人的发展态势,结合我国零售企业的发展现状及存在的差距,得出实施供应链管理的必要性的结论。最后,阐述国内连锁零售业为迎接挑战,加强供应链管理的具体策略。

First, the paper finds the reason why the domestic retail trades get a rapid development. Meanwhile, we should also realize the gap clearly between the domestic retails and the world magnate. Second, by comparing the current development and the gap of domestic retails with the aggressive foreign retails in China, we get the conclusion that supply chains management should be implemented. Finally, to better receive the challengo, the domestic retail should pay more attention to the concrete strategy.