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甘肃电视文化产业的SWOT分析

The SWOT analysis on TV cultural industry of Gansu Province
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摘要 本文运用流行的SWOT分析法,对甘肃电视文化产业进行了多方面的结构性剖析。认清甘肃电视文化产业目前的处境,分清优劣,抓住重要的发展机遇,迎难而上,就能使其逐渐成熟,具备实力和竞争力。 This essay takes a close look at TV cultural industry of Gansu Province and makes a structural analysis from many aspects with SWOT-method which is wildly used at present, So long as we are fully aware of the current situation, drawing a clear distinction between strengths and weaknesses, seizing great opportunities and overeome difficulties we have encountered, the TV cultural industry of Gansu Province will gradually grow and eventually win the competitive power.
作者 杨华
出处 《天水行政学院学报(哲学社会科学版)》 2005年第5期36-39,共4页 Journal of Tianshui College of Administration
关键词 电视文化产业 SWOT分析 甘肃 TV cultural industry SWOT Gansu

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