摘要
我国会计师事务所中,中小会计师事务所占绝大多数。本文对中小会计师事务所的五种竞争力进行分析,并在SWOT分析的基础上提出我国中小会计师事务所的发展战略。
Small and medium accounting firms count for a major part in all the accounting firms in China. Five kinds of competitiveness are analyzed related to those firms. Moreover, the developmental strategy is proposed for those firms based on SWOT analysis.
出处
《当代经济管理》
2005年第5期151-153,共3页
Contemporary Economic Management
关键词
中小会计师事务所
发展战略
竞争力
SWOT分析
small and medium accounting firms
developmental strategy
competitiveness
SWOT analysis
