中小企业推行ERP的困境及对策分析

The Predicament and Countermeasure Analysis of ERP in Mid-small Enterprise

随着贸易和经济全球化,企业信息系统在商业和管理活动中得到了广泛的应用。ERP(企业资源计划)使得管理活动、销售活动更为直观,是企业有力的竞争手段。ERP的应用领域也从单纯的内部管理延伸到企业外部经营范畴,市场信息搜索、网络采购、客户管理、双向和个性化营销等都对中小企业的管理提出了挑战,通过ERP提供的历史资料和数据,人们可以消除不必要的工作,更好的进行管理决策。

Globalization of trade, the emergence of information economies and the growth of the internet and other global communications networks have recast the role of information systems in business and management. ERP （enterprise resource planning） have become essential competitive firms, managing corporation and providing useful products and services to customers. The ERP Ⅱ applications can be personalized so that each individual , such as a salesperson , only sees those screens most relevant to his or her job . Instead of drilling through for screens to complete a transaction , users can complete their work on a single screen,. These changes in business environment and climate pose a number of new challenges to business firms and their management. ERP creates myriad interconnections among various business processes and data flows to ensure that information in one part of the business can be obtained by any other unit , to help people eliminate redundant activities , and to make better management decisions.