摘要
以竞争优势理论为基础,以“钻石体系”为框架,从生产要素、需求条件与企业战略、相关与支持产业发展、市场结构与竞争角度对我国零售业的竞争优、劣势进行分析。
On the basis of competition superiority theory and diamond system, the paper gives an analysis on competition superiority and. inferiority of retailing in China from several aspects; they are production element, demand condition and company strategy, development of correlative and sustaining industry, market structure, and competition.
出处
《黑龙江对外经贸》
2005年第11期63-64,共2页
Heilongjiang Foreign Economic Relations and Trade
关键词
零售业
竞争优势
钻石体系
competition superiority
diamond system
retailing