期刊文献+

浅议高校教学服务质量观

Review on College Development Based on Quality-oriented Teaching Service
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摘要 结合当前高校发展的压力与挑战,提出加强教学服务质量是关系高等院校存亡的大事。借鉴服务管理学中的服务质量模型和测量工具,建立科学的高校教学服务质量观,并提出管理启示。 Combining pressure and challenges on contemporary college development, this paper points out it is vital for colleges to strengthen their teaching qualities. In addition, it advise to establish scientific teaching service quality viewpoint and introduces management suggestion , by making use of the quality models and measure tools grown in service management subject.
关键词 教学服务质量 感知服务质量 差距模型 SERVQUAL量表 teaching service quality percentible service quality gaps model SERVQUAL scales
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参考文献3

  • 1范秀成.服务质量管理:交互过程与交互质量[J].南开管理评论,1999,2(1):8-12. 被引量:153
  • 2Parasuraman A,Zeithaml VA,Berry LL.A conceptual model of service quality and its implications for future research[].Journal of Marketing.1985
  • 3Parasuraman A,Zeithaml VA,Berry LL.SERVQUAL:A Multiple-Item Scale for Measuring Consumer Perceptions of Service Quality[].Journal of Retailing.1988

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