摘要
军队医院是以收治军队伤病员和为部队官兵提供预防、保健、医疗等为主导服务，同时为人民群众提供有偿医疗服务的特殊医疗机构。作为产业链上的一部分，军队医院如何在激烈的市场竞争中占得先机，搏得一席之地，已成为一个亟待研究的课题。本文通过建立五力模型竞争框架，采用SWOT分析对医疗产业竞争环境进行扫描，从产业内竞争的角度就如何提高军队医院竞争优势、改善军队医院发展现状等问题进行探讨，以期实现军队医院可持续发展。
This paper builds up Five - Force model of competition and analyzes the circumstance of medical treatment industry with SWOT. With the results, the author puts forward some suggestions from different angles of medical industry competition, including of enhancing the competition advantage of hospital and promoting the development of military hospital. These suggestions may be helpful for military hospital to achieve sustaining development.
出处
《解放军医院管理杂志》
2005年第5期439-440,共2页
Hospital Administration Journal of Chinese People's Liberation Army
关键词
竞争
军队医院
发展
competition
military hospital
development
