互联网广告艺术形式研究

Approaches to the Art Form of Internet Advertisements

互联网广告是一种全新的媒体广告传播形式,它综合了报刊、广播、电视等多种媒体的特点,以新颖的构成方式,多种信息传播方式和亲切的人机界面,成为现今传播媒体中的集大成者。相对于传统媒体,互联网广告有许多优势。

Internet＇ s advertisements are a new form of propaganda in media ads. , which are characteristic of newspapers and periodicals, broadcast, TV, etc. , of the circulation way of many kinds of information and cordial man- machine interface. Internet＇s advertisements make Internet＇s advertisements become and propagate the comprehensive expression of one in the media now. In contrast with traditional media, it have a lot of advantages.