非同类企业合作策略收益与风险分析

Analysis on Income and Risk of Dissimilar Enterprises under (Co-operation) Strategy

在比较同类企业竞争策略模型与合作策略模型的基础上,发现了同类企业合作策略的特点,即企业与行业同时达到最大收益.以此为突破点,探讨了企业最大收益与企业条件的关系,提出了与企业单位变动成本和产销能力条件相适应的合理最大收益的概念,设计了非同类企业产销量分配函数,建立了非同类企业合作策略合理最大收益模型.风险分析表明,价格信息的公开性可化解合作策略的风险.最后通过一个算例表明所作分析的合理性.

With the comparison between models of similar enterprises set up separately under competition strategy and co-operatlon strategy, the characteristic of co-operation strategy of similar enterprises is found, namely, the enterprise and the industry obtain maximum income simultaneously. Based on this point, the relationship between the maximum income and conditions of the enterprise is explored, and the concept of reasonable maximum income fitting variable cost per unit and output capacity conditions is put forward. Moreover, an output distribution function of dissimilar enterprises is designed, and a reasonable maximum income model of dissimilar enterprises under cooperation strategy is established. Risk analysis shows that the publicity of price information can reduce or untie the risk of cooperative strategy. Finally, a case is given to show the validity of the analysis.