刍议文化旅游地建设——以湖南凤凰为例

A Study on Constructing the Cultural Tourism Destinations

我国大多数文化旅游地建设处于初级阶段,产品文化含量低,不能充分彰显文化旅游的特点。本文以凤凰为例,从文化内涵的挖掘、加大体验设计力度、提高讲解服务水平、打造娱乐互动节目四方面来阐述如何加强文化旅游地建设。

The development of most cultural tourists sites in China are in primary stages with the characteristic of low cultural content of the products ,which can＇ t embody the feature of the cultural tourism completely.The article takes Feng huang county as an example ,elaborating how to strengthen the construction of cultural tourists sites in four aspects of excavating the cultural connotation, enlarging design for experienco, improving the expounding level of the guide and making some mutual amusement programmes.