摘要
对企业多元化战略趋向的关系进行了研究,分析了企业实行多元化的动因.同时,具体分析了企业自身状况、所处行业状况以及企业在行业中的相对地位对推动企业多元化战略的影响.分析得出了企业多元化的影响因素.
The driving force of corporation diversification strategy is studied in this paper. The causality of corporation diversification strategy is analyzed as well as the influence of corporation＇s status and relative position in an industry on the corporation diversification strategy. And some influencing factors are obtained.
出处
《华中科技大学学报（城市科学版）》
CAS
2005年第4期69-71,共3页
Journal of Huazhong University of Science and Technology
关键词
战略
多元化
动因
strategy
corporation diversification
causality
