摘要
从高等学校生存、运行和发展的需要,对财务部门实施形象设计的必要性和实施的途径进行探讨,有助于加强财会队伍建设,塑造财务部门的良好形象。
This paper discusses the necessity of image design and the ways to implement it in the financial departments for the purpose of the survival, operation, and development of institutions of higher education.
出处
《泰州职业技术学院学报》
2005年第6期65-67,共3页
Journal of Taizhou Polytechnic College
关键词
CI战略
财务部门形象
部门形象设计
CI （Corporate Identity） strategy
image of the financial department
image design for departments
