摘要
世界各国旅游界对导游都以最美好的词句去形容,说导游业务是旅游业的“灵魂”,称导游员是“国家的代表”;而在中国,导游二字却意味着欺诈和贪婪。本文特对此现象进行剖析并提出相应的见解。
In the whole world tourist circle always describes tour guides with fine words, saying that tourist business is the soul of tourism, and tour guides the representatives of their countries. However, in China, tour guide means cheat and greed. To this phenomenon, the paper make some analyses and offers some corresponding views.
关键词
导游
旅行社
指责
回扣
薪金
管理
Tour guide
travel
blame
sales commission
salary
management
