试论报纸编辑的读者意识

A Primary Discussion on Newspaper Editors' Sense of Readers

地作为报纸把关人的编辑,在坚持正确的办报方向的前提下,应努力提高宣传艺术。要提高宣传艺术,编辑就要牢牢树立读者意识,研究读者、了解读者、把握读者,不断创新报道内容,积极策划和编发读者喜闻乐见的新闻。同时,要用好“版面语言”,不断创新报道形式。

it is to insist that in oder to improve editors＇propaganda art,editors should tlrmly set trne sense of readers,study readers, understand readers, inovate constantly the content of reports,program and publish actively news that readers like.Meanwhile,editors should make good use of the news languageand change constantly the reporting form.