企业参与市场竞争能力综合评价分析初探

A Comprehensive Appraisal of the Market Competitive Power

参与市场竞争是企业经营的重要内容。在当今市场竞争越来越激烈的情况下,如何提高企业参与市场竞争的能力,是所有企业亟须解决的问题。在竞争中取胜,是企业立足于市场并实现可持续发展的有力保障。本文就市场竞争的内容、指标体系的设置原则、指标体系中的具体指标以及竞争力综合评价方法等,进行了初步的讨论。

The elementary cell as market, it is the question that enterprises can＇t avoid to parttcipate m the market competition, in a situation that current market competition is fiercer and fiercer, how to improve the ability that enterprises participate in the market competition, it is the problem that all enterprises need badly being solved . It is the strong guarantee that enterprises base on the market and realize sustainable development to prevail over competition. This text think method ,etc. carry on the preliminary discussion synthetically on content , establishment principle , concrete index and competitiveness , index of system , index of system of market competition.