如何做大做强大学生旅游市场

How to Develope University Students Travel Market

随着时代的发展进步,越来越多的大学生加入了旅游群体的行列。他们将是以后旅游的主要消费者,但学生旅游这个相当有潜力的市场,一直都处于自发的无序状态,长期的被漠视．本文针对大学生旅游市场的资源和现状,结合大学生的消费特点和群体优势,对大学生旅游市场的利用和开发策略作了一些尝试性建议,当然,市场的形成和开发还需要一个过程．

Progresses along with the development of the ages, more and more university students joined to travel the row or column of the community.They will be a main consumer traveled later on, but the student travels a market for very having potential, having been all being placed in since then to have no the preface appearance serf-movingly, ignored long-termly.This text aims at the resources that university students travel market with the present condition, joining together the eonsumption characteristics that university living with the community advantage, travel the exploitation of the market to the university students with develop the strategy made the some trial suggests, certainly, the formation of the market with develop to still need a process.