摘要
企业组织是构建行业发展的主体。中国家电生产能力如今高居世界前列是由于拥有了一大批具备竞争实力的生产企业。反观家电售后服务业,虽然与家电制造业同期出现,但现状却表现为社会化程度低、专业性差,与强大的生产能力不成正比的关系,所以家电售后服务已成为当前消费者的主要投诉领域。这不仅说明我国家电售后服务市场发展尚不成熟,也说明国内家电售后服务业尚未出现能够承载高效率、高水平服务活动的组织群体。
The organization is fundamental unit for industry development.Based on lots of competitive enterprises, the industry of Chinese home appliance production can be listed in the forefront of the world.For the industry of home appliance services, it appeared as lower level in professional running compared to the powerful position of home appliance production occupied.The phenomena demonstrated that the industry of home appliance service is undeveloped, but also China is lack of more effective and high-level organizations in this line.
出处
《北京市财贸管理干部学院学报》
2005年第4期26-29,共4页
Journal of Beijing Institute of Finance and Commerce Management
关键词
家电销售
组织
服务商
sale of home appliance
organization
independent supplier for service