摘要
服装商品种类繁多,消费者往往需要花费很多时间和精力才能够买到满意的服装。为了让消费者方便快捷地购物,探索了服装零售服务时间对消费者购物行为的影响以及服装企业如何通过改善零售服务时间实现增值。
The apparel commodity has a variety of sorts, consumers always have to spend a lot of time and energy to get one that they are satisfied with. In order to offer consumers shopping conveniently, this paper probes into the influences of retail service time in clothing industry on consumers＇ behavior, and how the clothing corporation improves the retail service time to achieve added value.
出处
《国际纺织导报》
2005年第8期79-80,82-83,共4页
Melliand China
