摘要
中国的商务旅行市场潜力巨大,蕴含着不可小觑的利润空间,国外的专业差旅公司都非常看好并开始着手进入这个领域,国内的一些从事旅行和票务代理的公司也都多多少少开展了这项业务,为此,就作为差旅项目的第一个供应商——航空公司开展差旅管理业务进行了SWOT 分析。
The potential of Business-Travel in China is very huge and is also full of abundant profit. Foreign professional Business-Travel agencies are being attached to the field. Some domestic agencies on travel and tickets have developed the operation to some extent. The SWOT of Business-Travel operation in the airlines as the first supplier is analyzed.
出处
《上海工程技术大学学报》
CAS
2005年第4期375-378,共4页
Journal of Shanghai University of Engineering Science
基金
上海工程技术大学青年科学基金资助项目(2005Q20)
关键词
差旅管理
商务旅行
SWOT分析
business-travel management
business-travel
SWOT analysis