关于制定生态旅游国家标准的思考

On the Necessities,Feasibilities and Principles of Establishing China's National Ecotourism Standard

本文对制定中国生态旅游国家标准的必要性、可行性和原则进行了探讨。文章认为,当前中国制定生态旅游国家标准可以起到规范和引导生态旅游开发、保护目的地生态环境、规范生态旅游经营秩序、提高景区生态旅游管理水平等方面的作用,制定标准具有必要性;国际生态旅游认证的经验借鉴、国内实践开展以及对生态旅游的认识趋于一致等为制定中国生态旅游国家标准提供了条件,制定标准具有可行性。文章还结合国际生态旅游认证的原则和内容提出了我国生态旅游国家标准应遵循的八项原则,即引导和促进原则、自愿原则、非终身制原则、产品认证原则、分级原则、与国际接轨原则、符合中国实际的原则、成体系与分专项原则。

This paper discusses the necessities, feasibilities and principles of establishing national ecotourism standard in China. Establishing national ecotourism standard has the merits in guiding the development of ecotourism resources, regulating ecotourism market, and upgrading the management of ecotourism products and sites. The reference from the practices of international ecotourism accreditation, practices of ecotourism development, and the convergence of the perspectives on the essence and connotations of ecotourism in China make it possible for China to establish a national ecotourism standard. By consulting the texts of Australia Nature and Ecotourism Accreditation Program and GREEN GLOBE 21 International Ecotourism Standard for Ecotourism Products, this paper also prescribes eight principles for the establishing of the national ecotourism standard in China.