亚太地区和日本化妆品及个人护理用品市场趋势

Market trend of cosmetic and personal care product in Asia Pacific and Japan

亚太地区尤其是中国和东南亚的化妆品和个人护理用品市场正在迅速增长,许多投资商进入中国市场并获得了商业上的成功。在目前的亚太市场中,东盟和中国的市场是增长最大的市场。日本是亚洲最大的市场,一些国际品牌正进入日本市场,市场竞争十分激烈。介绍了一些化妆品和个人护理用品市场的品牌产品,如皮肤护理品和头发护理品,高档品牌产品将更受欢迎。同时还介绍了皮肤护理领域的市场趋势。

Cosmetic and personal care market of Asia Pacific especially Chinese region and Southeast Asia is growing rapidly. Various players are entering these markets and investing a lot for success nf business. These markets are the most expanding market among Asia Pacific for the moment .Recent trend of China and ASEAN markets are studied with statistical data of market trend. The largest market of Asia is Japan market, Products of some global players are penetrating into Japanese consumer. Japanese players are, fighting against them. Hard competition of this market will be reported. Meanwhile, there are some product categories in cosmetic and personal care market such as skin care and hair care in general. However, sign of new market trends are observed in more precise product categories. New market trend in skin care field care will be introduced.