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影响中国企业国际市场进入模式选择的因素分析——以出口模式与对外投资模式为例 被引量:2

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摘要 本文从我国的对外出口贸易与对外直接投资的现实状况出发,利用进入国际市场模式影响因素相关理论对我国企业出口模式与对外投资模式进行探讨,通过比较分析,为我国企业从出口型向直接投资型的转变提供建议。
作者 何谦 余威
出处 《商场现代化》 北大核心 2006年第02Z期12-13,共2页
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