市场化背景下高职院校竞争力的培育

Exploration on the Competitive Power of Higher Vocational Schools under the Background of Marketization

市场化背景下，高职院校竞争力的培育应从职业教育目标市场分析入手。根据本地区经济、政治的发展状况和区域特色。积极、稳妥地对学校的专业设置进行动态的调整与整合；从分析职业教育产品的特征出发，确定学生应具备的职业素质与职业能力；政府和企业作为直接受益者，应加大对职业教育成本的补偿。

The cultivation of competitive power of higher vocational schools under the background of marketization should start firstly by analyzing the objective markets of higher vocational education, then adjust and integrate dynamically the specialty provision in higher vocational schools. Secondly, students＇ vocational quality and ability should be confirmed by analyzing characteristics of vocational education products. And finally, governments and enterprises, as direct beneficiaries, should pay for vocational education.