摘要
本文分析了销售终端在企业经营战略中的重大意义,并主要以海尔为例对当今市场经济条件下企业销售终端的建立,提出了若干思路和建议。
This article analyses the great significance of selling, terminal in the enterprise's competition, and puts forward several proposals and thinking to the establishment of the enterprise's selling terminal in teh modern marketing economic condition, taking the Haier for example.
出处
《物流科技》
2006年第1期95-96,共2页
Logistics Sci-Tech
关键词
销售终端
用户资源
经营战略
selling terminal
consumer resources
management strategy