摘要
通过对陕西省高校体育产业发展现状与特点的调查,对其发展方向和途径进行了分析和探讨。提出了充分发挥自身优势,变单一经营为多元经营,加强对外协作,构建体育产业发展协作网络,实现优势互补,促进规模效应和综合效应的提高等是陕西高校体育产业发展的良策。
Through investigating the current situation and the characters of sports industry of universities and colleges in Shaanxi Province, this article explores and analyzes the direction and countermeasures for the development of college sports industry.
出处
《辽宁体育科技》
2006年第1期5-6,共2页
Liaoning Sport Science and Technology
关键词
陕西高校
体育产业
现状分析
发展对策
Shaanxi colleges
sports industry
analyses of current situation
countermeasures for development
