摘要
从国际品牌信任危机、资本运营风行日化行业、产业融合加速、许多企业正在洗牌、通过技术创新寻找突破以及竞争已经升级为系统竞争等多个角度深入分析了中国的日化行业。相信经过残酷竞争和市场风雨洗礼后,选择正确的市场战略坚定地走下去,中国的日化行业将迎来新的发展。
Some trends of China＇s detergent and cosmetic industry are analyzed, including credit crisis of few international brand integrations of industry,capital operation and technique innovation. According to an anslysis, China＇s detergent and cosmetic industry will present a sharp growth boom in the future through adopting proper strategy and coping with fierce competition.
出处
《日用化学品科学》
CAS
2006年第2期4-6,共3页
Detergent & Cosmetics
关键词
洗涤剂
化妆品
市场
竞争
趋势
detergent
cosmetic
market
competition
trend
