摘要
夏令营旅游市场有着自身的独特性,笔者结合实际工作经验和抽样调查获得的第一手资料,详细分析了夏令营旅游市场的特点及其需求特征,进而对夏令营旅游市场的开发策略进行了构思。
The summer camp tourism market has its distinguishing features. On the basis of work experience and sampling survey, the author distinguishing the characters and the requirements of summer camp tourism market, and then put forward some ways for developing summer camp tourism market.
出处
《华东经济管理》
2006年第2期50-53,共4页
East China Economic Management
关键词
夏令营旅游
市场
开发
summer camp tour
market
development