摘要
营销渠道的建设是断路器生产厂家所面临的共同问题。渠道冲突往往使企业事倍功半,难以取得良好的业绩。因此,结合断路器的特点及渠道冲突的现状进行研究,并提出有效的对策,是一个亟待解决的课题。
Sales channel construction is a common problem facing switch factories. Channel collision often result in inefficiency, and difficulty to achieve excellent performance. It is a necessary task to study switch features, current channel collision situation, and result in an effective countermeasure.
出处
《吉林省经济管理干部学院学报》
2006年第1期67-69,共3页
Journal of Jilin Province Economic Management Cadre College
关键词
营销渠道
冲突
断路器
Sales channel
collision
switch