广州城市旅游品牌特色发展探讨

On the Distinct Tourism Characteristics of Guangzhou

面对激烈的旅游市场竞争形势,广州必须依托自身特色资源和市场,通过强化岭南文化建设、历史文物古迹保护和建设、特色都市景观建设、发展特色产业旅游等城市硬、软环境建设,打造出具有岭南文化特色和市场竞争力的强势城市旅游品牌,推进广州城市旅游和城市现代化建设的持续发展。

Under the situation of strong competition on tourism market, Guangzhou must develop itself in establishing a brand through the development of South China culture,the maintenance of ancient history,and the construction of distinct views,special city and Guangzhou characteristic tourism development,so push Guangzhou city tourism to be continual developed.