浅谈图形创作中的创意思维活动

The Discussion about Creative Thought Activity in the SKETCH designing

在商业活动中,图形可以把承载的信息准确传达给消费者,同时又能推广商业活动,塑造企业形象。设计师在图形设计中运用有效的思维方式,对图形进行有内涵、有深度的研究和挖掘,就能充分发挥图形视觉语言,有效地传播信息。运用图形创意中的思维方法是保证图形设计成功的前提。

In the business activity, the sketch can convey accurately the information it carries to the consumers. And at the same time the sketch can expand the business activity and mold the enterpriseis image. In the process of designing the sketchdesigners can apply the effectiveway of thinking to make an inner and deep research of the sketch so as to transmit the information fully ulitizing the sketchs visual language. The application of way of thinking in the sketch creativity is a premise that guarantees the sketch designs success.