摘要
介绍了欧洲、北美、亚太等三个地区的IPTV市场发展概况。以FastW eb为例,分析了运营商的IPTV运营模式,指出运营商把视频业务和现有电信业务进行捆绑,形成三重服务非常必要。以电讯盈科的内容策略为例,说明了开展IPTV业务的内容的重要性。
This article introduces the development status of IPTV market in Europe, North America and Asia-Pacific. Taking FastWeb as an example, it analyzes carriers＂ operation mode on IPTV, then it points out the necessity for carriers to integrate the video services with the existing telecom services and provide triple-play service. Taking the content strategy of PCCW as an example, it explains the importance to carry out IPTV service.
出处
《世界电信》
2006年第2期42-45,共4页
World Telecommunications
关键词
IPTV
视频业务
三重服务
内容为王
IPTV Video services Triple-play service Content as a core
