期刊文献+

“洋”品牌的冲击给国产手机带来的机遇与挑战

The Oppotunities and Challengers Broght from Foreign Brands for Domestic Mobile Industry
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摘要 在中外混杂、市场腥膻的中国手机市场上,其实“洋”品牌非特别好,土产品也非特别差,如果拥有核心技术,产品非同质化,及水货得以抑制等,土产品也大有再领风骚之时。 Foreign and domestic brands compete keenly in China mobile market, it's rather cruel and detressing. Auctually, foreign product not always is of high quality, and domestic one is not always bad. As long as avoid same-quality products flood, restrain inferior products and the behavior to evade taxs, with core technology, domestic brand must enjoy high fame at home and abroad.
作者 吴卫花
出处 《日用电器》 2006年第2期2-4,共3页 ELECTRICAL APPLIANCES
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