摘要
通过文献资料法、逻辑分析法,运用市场经济原理和体育产业的理论对高尔夫产业的概念以及高尔夫三大市场划分的缘由进行说明,在分析高尔夫核心、主体和相关三大市场发展的现状的基础上,围绕三大市场的市场培育展开论述,揭示了三大市场发展是以高尔夫球场为核心市场,带动其主体市场和相关市场发展的规律。
With methods of literature datum law ,logical analysis law , we use theory of market economical and sports industry to analysis the concept of golf industry and the reasons of dividing the three golf marketplaces in China, On the basis of analyzing the core marketplace,the main part of marketplace and the correlative marketplace of golf and on the issue of the marketplace breeding of golf industry, we will discover the regularity that the three marketplaces surround the golf ground and also evaluate the development of the core marketplace and correlative marketplaces.
出处
《南京体育学院学报(社会科学版)》
2006年第1期37-40,共4页
Journal of Nanjing Institute of Physical Education
关键词
高尔夫
市场
市场培育
Golf
Marketplace
Marketplace breed,