摘要
营销渠道的选择对企业的营销起关键作用,文章通过传统营销渠道和新兴营销渠道的比较,以湖南艾克星集团为例,对保健品营销渠道采用新兴营销渠道进行了探讨。
It is very important to design this firm＇s marketing channels. This article systematically analyzed the old marketing channels and the new marketing channels, discussed the application of new marketing channels.
出处
《企业技术开发》
2006年第2期88-90,共3页
Technological Development of Enterprise
关键词
营销渠道
传统营销渠道
新兴营销渠道
marketing channels
the old marketing channels
the new marketing channels
