摘要
房地产市场竞争程度的加剧带来了营销方式的逐步升级,本文从文化营销的内涵出发,分析当前房地产文化营销的主要形式,并对房地产文化营销提出相关建议。
The intensified competition in the real estate market has lead to the upgrade of marketing methods. Based on the connotation of cultural marketing, the writer made a survey of the methods used in it and put forward some advice,
出处
《和田师范专科学校学报》
2006年第3期242-242,共1页
Journal of Hotan Normal College
