健身娱乐业服务功能、服务质量与服务质量标准化研究

Study on Service Function,Service Quality and Service Quality Standard in Fitness and Leisure Industry

运用文献、调查和逻辑分析等研究方法,提出了重视健身娱乐业的服务问题,并解析了健身娱乐业服务功能、服务质量与服务质量标准化三个关键概念及其内涵,对它们之间的关系进行了阐述.

This paper used the methods of literature, investigation and logic analysis to propose that we must pay more attention to service issue in fitness and leisure industry, and analyze the concept of service function, service quality and service quality standard.