论传播中的审美误区与规范

On the Norms and the Mistakes of Beauty Appreciation of the Media

我国传播事业近年来发展很快,但在传播过程中存在一些不足,低俗是其中的突出表现。传媒是美育的阵地,理应追求高品位,弘扬主旋律,大力传播现实变动中的崇高美的品格以引起社会共鸣,以正确的人生观、价值观影响受众,引导他们的审美活动健康发展,激励群众按美的规律去开拓进取。倡导崇高,远离低俗,始终应是传播媒体社会责任感的体现。

The media enjoys rapid progress in recent years, while at the same time some problems exist such as some vulgar demerits. The media are very important in aesthetics edification. Therefore, different media forms should seek proper orientation, exhibit the main theme of present times an.d disseminate refined moralS. Furthermore, under the guidance of positive philosophy and values, the media should show the people a sound direction of the development of beauty appreciation and encourage the people to advance, following the laws of beauty.