服装流行色预测方法及量化思想比较分析

Fashion colors forecast method and quantification thought comparative analysis

服装流行色预测准确程度关系到服装企业产品的市场占有率及企业经济效益,近几年来,企业和商业机构对流行色预测的研究力度在加大,并逐渐将量化思想引入预测中,使其成为一种提高预测精确度的辅助方式。因此文章在综述分析现阶段国内外服装流行色预测方法及量化研究成果后,从不同角度将其加以归类,阐述各自的优缺点,以期扬长避短,寻求新的预测思想,将定性思想和量化分析更有效地结合在一起,提高预测精确度和灵活性。

The accurate degree of the clothing fashion colors forecast relates to the clothing enterprise product market share and the enterprise economic efficiency. In recent years, the enterprise and the business organization convection manner of leaving forecast research dynamics in enlarges and gradually bring the quantification thought into forecast, cause it to become one kind of the auxiliary way which enhance forecast precision. Therefore After analyzing present domestic and foreign fashion colors forecast method, its good and bad points are classified and elaborated and enhances strong points and avoid weaknesses by the time, we seek the new forecast thought, which will connect the nature of the thought with the quantification analysis effectively and enhance the precision and the flexibility of forecasts.