摘要
竞争情报的收集对于企业的发展,其作用显得越来越重要。当今,互联网是现代信息交流与收集的最佳平台,从互联网上获取的竞争情报以其种类繁多,而且灵活、快速、方便、不受时空限制等特点,而成为企业的主要信息源。但企业通过多种途径收集网上情报时,务必注意信息的可靠性、全面性以及知识产权保护的问题。
The collection of competitive information is playing a more and more important role in the survival and development of a company. As one of the best medium platforms, the Internet provides the company with various ways of collecting competitive information. But meanwhile, the company must make sure that the information it collects is reliable and that the methods it employs does not violate intellectual property fights.
出处
《浙江海洋学院学报(人文科学版)》
2006年第1期60-62,共3页
Journal of Zhejiang Ocean University(Humane Science)
关键词
竞争情报
企业竞争
因特网
competitive information
competition between companies
the Internet