浅析国民政府时期中国旅游业发展的原因与条件

Causes and Conditions of Chinese Tourism Development During the Period of the Chinese National Government

20世纪20年代～30年代,由上海银行总经理陈光甫先生创办的中国旅行社,以“发扬国光、服务行旅”为宗旨,在抗日战争爆发前的十余年内迅速发展,并跻身于世界大旅游企业行列。以中旅为代表的中国旅游业的蓬勃发展,不仅与企业的自身经营管理因素有关,更重要的是由当时的社会环境因素造成,为当代中国旅游业的发展提供了重要启示。

During the 1920s and 1930s, the Travelling Agency of China set up by Mr. Chen Guang-fu, the general manager of Shanghai Bank, regarded ＂encouraging the national quintessences and serving the traveling business＂ as its intention. It developed very quickly before Anti-Japanese War broke out and became one of the largest travelling agencies in the world. The rapid development of Chinese tourism is not only relevant to its management, but also decided by elements of social environment at that time. What is more, it offers important implications for the development of Chinese contemporary tourism.