基金投资理念营销之管见

On Fund's Investment Concept's Marketing

基金的投资理念营销,对于培育个人投资者对基金的忠诚度和培育、开发基金市场是至关重要的。做好投资理念营销,倡导理性、科学、务实的“价值投资”观,是证券市场走向正确、健康、可持续发展的现实选择。

Marketing of fund＇ s investment concept is vital to rear private investor＇ s loyalty towards fund and exploit the fund＇s market. Having a good investment concept＇s marketing and initiating a rational, scientific and pragmatic value investment is a practical choice for a right, healthy and continuous developing stock market.