酒店业“以顾客为中心”的企业文化的重塑与变革

Reconstruction and Change of Enterprise' Culture on the Hotel Industry "Take the Customer as the Center"

随着我国酒店业的不断发展,酒店之间的竞争越来越激烈,在这种情况下,建立并维持与顾客的良好关系是酒店成功的基本保证。酒店应该把着眼点放在企业文化建设上,通过理念贯彻、思想融合,塑造一个“以顾客为中心”的企业文化,从整体上提高员工的素质,提高酒店服务质量、增强酒店竞争力。

Along with the hotel industry unceasing development, competition in the hotels is more and more intense, in this situation, the establishment and the maintenance and customer＇s good relations is the base of the hotel＇s success. The hotel should attach importance to the enterprise cultural reconstruction, through idea implementation, thought fusion, establish ＂ take the customer as the center ＂ the enterprise culture, improves staffs quality, improves the hotel service, strengthens the hotel competitive ability.