论企业赊销的管理

Account Receivable Management

赊销是企业为强化自己在市场中的地位和实力、扩大销售、增加收益、减少库存而被广泛采用的一种销售方式。但赊销产生积极作用的同时也产生了风险。因此,应对赊销过程中的管理进行详细事前、事中、事后分析。重点在赊销事前应通过充分调查了解用户的财务状况、信用记录、偿还能力等情况客观地评估赊销的风险,并建立相应的监控体系,防止高风险赊销的产生和在应收账款产生后能合理地利用营销管理手段加速资金回笼,降低赊销成本;及在逾期应收账款产生后能采取积极有效的手段尽量化解应收账款以最大程度上降低企业的损失。

Credit sale is often used by many corparatious in order to reinforce market position, increase sales, and reduce inventories.In the process of credit sales the paper holds it important to know about customer financial statust credit record and payable a power. With the establishment of the correspording superrision system, enterprise can effectively avoid risks in credit it sales and speed up the return of capital by marketing means with lowered cost.