论红色旅游与区域经济协调发展

ON HARMONICALLY DEVELOPING RED TOURISM AND REGIONAL ECONOMY

红色旅游在现阶段意义重大,备受关注。文章在红色旅游与区域经济协调发展现状的基础上,分析了红色旅游与区域经济协调发展存在的“软”、“硬”障碍,提出了加大投资、改进基础设施、加强区域合作、搞好与区域绿色旅游、扶贫旅游的多产品结合,做好区域整体营销策划,打造好红色旅游品牌的建议措施,为最终实现与区域经济协调发展的目标提供可靠的途径。

Red tourism has great significance nowadays.After discussing the current situation of developing red tourism and regional economy, the paper points out the ＂soft＂ and ＂hard＂ barriers for developing red tourism and regional economy hamonically, and puts forward suggestions as to improve the infrastructure, strengthen regional cooperation, do well in the combination of multi- products, such as regional green tourism, poverty - supporting tourism. We should carefully make the marketing strategy of the region as a whole and successfully operate the brand of red tourism so as to achieve the goal of developing red tourism and regional economy harmonically.